Is it really worth your money to pay to obtain followers and
fans on your social media profiles? Some might say yes, whilst others will tell
you it’s a definite waste of money. In the last couple of weeks Facebook has
come under heavy fire from page users who have paid to increase their reach. They
have found that the more likes they got the less engagement they received from
their fans.
Does that make any sense to you? Shouldn’t it be the
opposite? One would think that the more fans you have the greater your reach
and engagement would be. So why is it the other way around? Is it possible,
there are as many scammers and fake pages on Facebook as there are real users?
The whole purpose of social media was to connect real people
together across the world. It wasn’t about getting fake likes, spamming people
with sales content or using software to do your job for you.
With click farms growing across the world, is it any wonder
that businesses owners are beginning to question the necessity of using social
media to improve sales and reach more customers. So how do you get around this
problem and build your social media presence naturally?
1. Connect with people you know personally
2. Make sure that people know you are a
real person
3. Don’t share content that could be
considered spam or a sales pitch
4. Provide good content that is
informative and appealing to your fans
5. Don’t spread yourself too thin by
trying to be on a multitude of social media platforms – choose 5 maximum
6. Change things up and share content
from other sites that are related to yours, this kind of cross promotion can
help you and other business owners
7. Keep it real
If you follow these few simple steps it will help you build
good relationships with others. People are getting sick of being spammed,
scammed and sold a whole bunch of stuff they don’t need. It’s a very exciting
time on the internet right now. Businesses that genuinely care about their
customers and are honest will rise to the top once again. Make sure that you
are part of that crowd, because truth and honesty are going to become popular
once again.